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twitter  Tweeting at the Meeting: Use hashtag: #ISHLT2013


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STEPHEN CHAVEZ
Public Relations Director
ISHLT Annual Meeting
stephenc@proterraadvertising.com
@stephen_chavez



Stay connected at the ISHLT Annual Meeting this year by following us on Twitter - the real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting.

If you already have a Twitter account, FOLLOW US! (@ISHLT or https://twitter.com/ishlt). To help you stay up-to-date on the latest news and events taking place onsite, we will be tweeting before, during, and after the Annual Meeting in Montréal, using the hashtag #ISHLT2013. (If you don't know what a hashtag is or how to use it, keep reading!)

NOTE: if you don't have a Twitter account, you can still read the conversations posted under the twitter hashtag. (Creating an account will allow you to get real time updates and post your own messages.)

What's a hashtag?

If you see the pound symbol (#) before a word or phrase, it is essentially a keyword tag for the tweet so that others can find it more easily. On Twitter, this is called a hashtag, and they can be serious, to help people search for your tweet (like #advice or #blogging) or funny (like #ImSoDarnTired). Not every tweet needs hashtags. Basically, it's a way to follow the stream of everyone talking about a specific subject. However, you don't want to overuse them—2 or 3 is enough.

How to use our hashtag:

We encourage you to join our online conversation. Please tweet your reactions, comments, and interesting things you learn throughout the daily sessions at the Annual Meeting.

Here are a few Twitter Do's and Don'ts:

Do:

  1. Use a hashtag, #ISHLT2013 for all posts.
  2. Engage in the conversation by retweeting (RT) content that interests you. When retweeting, add your own comments before the RT'ed message so it is apparent what you are saying versus what the other person has said. For example, you could tweet: "Me too! RT @allison_boyer I love research". Most Tweeters add their own comments before the RT. In any case, if you do add your own comments, make sure it is apparent that they are yours.
  3. Remember that you are on a public forum. Once you say it online, it's hard to take back.
  4. When speaking to someone, remember to use their Twitter handle (basically the person's screen name) for example, @anyperson.
  5. Be sure to give credit where credit is due. When quoting or paraphrasing info, be sure to mention them in the tweet. Always credit your source if you find content worth sharing, it's a matter of respect.
  6. Only Tweet accurate info.
  7. Don't be afraid to show your personality.

Don't:

  1. Don't be crass, use bad language or talk poorly about someone. This is a very public forum. Keep it clean!
  2. Post full URL's. Use a URL shortener like www.tinyurl.com to shorten links. Remember you only have 140 characters and they go fast.

If you are new to Twitter and want to learn more about this online communication tool, below are some great info links:

https://twitter.com/about
http://mashable.com/guidebook/twitter/

If you need a Tweetorial (to set up a new Twitter account), please stop by the Press Room onsite at the Palais des congrès de Montréal anytime during the meeting. Our Press Room staff would be happy to help you start Tweeting!